Hoda Kotb Net Worth in 2026: Salary, TODAY Career, Books and New Ventures

Hoda Kotb Net Worth in 2026: Salary, TODAY Career, Books and New Ventures

Hoda Kotb’s net worth is estimated at approximately $60 million in 2026, based on figures published by Celebrity Net Worth and Parade. The estimate is not an official financial disclosure. Her wealth is associated with her long career at NBC, reported television salary, book publishing and media work. After leaving TODAY in January 2025, she launched Joy 101 and expanded its reach through a podcast deal announced by iHeartPodcasts in June 2026. Parade+2

Hoda Kotb is one of the best-known names in American morning television. For years, viewers watched her report the news and interview guests on NBC’s TODAY, where she became co-anchor alongside Savannah Guthrie. Her career also includes work as a Dateline NBC correspondent, author, radio host and podcast presenter.

As of November 2026, Hoda Kotb net worth is estimated at approximately $60 million by Celebrity Net Worth and Parade. However, this figure should be treated as an estimate rather than a confirmed account of her assets. Kotb has not published a complete personal financial statement, and NBC has not publicly disclosed her full compensation history. Celebrity Net Worth+1

Her financial success has several foundations. She spent more than two decades at NBC, became one of the network’s most recognizable presenters, published multiple bestselling books and developed projects outside traditional television. Her departure from TODAY in January 2025 marked the end of a major chapter, but it did not end her media career.

In 2025, she launched Joy 101, a wellness-focused platform. In June 2026, iHeartPodcasts announced a new series, Joy 101 with Hoda Kotb, extending the brand into podcasting. iHeartMedia+1

What Is Hoda Kotb’s Net Worth in 2026?

Hoda Kotb’s estimated net worth in 2026 is around $60 million. Celebrity Net Worth lists that amount, while Parade’s September 2026 update also gives the same estimate. Celebrity Net Worth+1

The figure is widely repeated online, but there is no publicly available audited calculation confirming it. Net worth is not the same as annual salary or total career earnings. It represents the estimated value of someone’s assets after accounting for liabilities.

For a television personality like Kotb, potential sources of wealth include:

  • Salary and other compensation from NBC.
  • Income from book advances and royalties.
  • Podcasting and radio work.
  • Speaking engagements and public appearances.
  • Brand partnerships and other professional projects.
  • Business interests, including her wellness venture.

The public record does not provide a complete breakdown of how much she earned from each source or how much she currently owns. The $60 million figure is therefore best understood as a third-party estimate, not a verified financial total.

How Did Hoda Kotb Make Her Money?

Kotb’s wealth developed over a long career rather than through a single television contract. Her work in local news, network journalism, morning television, publishing and media projects created several potential income streams.

1. Her Long Career at NBC News

Kotb joined NBC News in 1998 as a correspondent for Dateline NBC. Before that, she worked at local television stations, building experience as a reporter and anchor.

NBC’s own career profile notes that she reported on major events and international stories before becoming a familiar face on TODAY. Her assignments included coverage of the aftermath of Hurricane Katrina and reporting from conflict zones. NBCUNIVERSAL MEDIA+1

Her move from correspondent to morning-show presenter significantly raised her public profile. She became a co-host of the fourth hour of TODAY with Kathie Lee Gifford in 2008. After Gifford left, Kotb continued the hour with Jenna Bush Hager.

In January 2018, Kotb became co-anchor of the main TODAY broadcast alongside Savannah Guthrie, following Matt Lauer’s departure from the program. This made her one of the central figures in NBC’s morning news operation. CBS News+1

Her years at the network were a major part of her earning potential. However, her exact cumulative NBC earnings are not publicly available.

2. Hoda Kotb’s TODAY Show Salary

Kotb’s TODAY salary has attracted considerable attention, particularly after she announced her departure in September 2024.

Different media reports have cited different amounts:

  • Around $7 million annually: Reports about her 2018 promotion to co-anchor cited a salary of approximately $7 million per year. yahoo.com+1
  • More than $20 million annually: A September 2024 Puck report, citing sources with direct knowledge of her compensation, said she was earning more than $20 million a year near the end of her time at NBC. Puck+1

These figures refer to different periods and reporting sources. They should not be treated as two confirmed versions of the same contract. NBC did not publicly confirm Kotb’s salary, and the exact terms of her later compensation were not disclosed.

The reported salary figures nevertheless show why her years as a leading morning-show anchor are considered an important contributor to her wealth.

3. Why Did Hoda Kotb Leave the TODAY Show?

On September 26, 2024, Kotb announced that she would step down from TODAY in early 2025. She explained that turning 60 had prompted her to reassess her priorities and that she wanted to spend more time with her daughters and her mother. apnews.com+1

She made her final appearance as co-anchor on January 10, 2025, ending a major chapter in her broadcasting career. NBCUniversal’s career profile confirmed the date and reflected on her path from local television to Dateline and TODAY. NBCUNIVERSAL MEDIA+1

There was also reporting about a possible financial factor. Puck reported that NBC had proposed a pay cut after Kotb had been earning more than $20 million annually. However, that report was based on sources familiar with the negotiations, not an official NBC statement. Other coverage cited people close to Kotb who said salary did not drive her decision. Puck+2

The distinction matters: Kotb’s public explanation focused on family and the next stage of her life. Reports about contract negotiations provide additional industry context, but they do not replace her stated reason.

4. Income From Books and Publishing

Writing has been another important part of Kotb’s career. She is a bestselling author whose books include memoirs, inspirational collections and children’s titles.

Her work includes:

  • Hoda: How I Survived War Zones, Bad Hair, Cancer and Kathie Lee
  • Ten Years Later: Six People Who Faced Adversity and Transformed Their Lives
  • Where We Belong
  • I’ve Loved You Since Forever
  • You Are My Happy
  • I Really Needed This Today
  • This Just Speaks to Me

Her official publisher pages list her books and describe her as a New York Times bestselling author. Penguin Random House+1

Book publishing can provide income through advances, royalties, audiobook rights and other formats. Popular books may also create opportunities for interviews, speaking engagements and additional publishing projects.

Kotb’s children’s books and inspirational titles have helped her reach audiences beyond morning television. Her writing also draws on personal experiences, including her family life and health journey.

Her more recent title, Jump and Find Joy, is featured on her official website, which promotes it alongside her Joy 101 platform. hodakotb.com+1

However, publishers do not publicly disclose her complete royalty earnings. It is not possible to calculate how much of her estimated net worth comes specifically from book sales.

5. Hoda Kotb’s Podcast and Radio Career

Kotb’s media work has also included audio broadcasting.

She hosted The Hoda Show on SiriusXM, a radio program that ran from 2015 through 2022, according to Parade’s career overview. She has also hosted Making Space with Hoda Kotb, a podcast featuring conversations with people about personal experiences, challenges and growth. Parade+1

Podcasting gives established broadcasters a way to maintain a direct relationship with audiences outside traditional television schedules. It can also create commercial opportunities through advertising, partnerships and distribution agreements.

The public sources reviewed do not disclose Kotb’s personal income from her earlier SiriusXM program or the full financial terms of her podcast arrangements. Those projects are relevant to her career, but assigning them specific earnings would be speculative.

6. Joy 101: Her Business After TODAY

One of Kotb’s most significant post-TODAY projects is Joy 101, a wellness-focused platform she founded after leaving morning television.

Her official website describes Joy 101 as a place for people to explore ideas and practices connected with positivity, well-being and personal growth. The platform features content intended to help users bring more joy and balance into their everyday lives. hodakotb.com

The project represents a shift in her professional focus. Instead of appearing on a daily network news programme, she is developing a brand built around wellness, community and digital content.

A design and development case study by Alice describes the Joy 101 app and online experience, including features such as breathwork, yoga, meditation and journaling. Alice

The financial contribution of Joy 101 to Kotb’s wealth is not publicly known. As a business venture, it may create income through subscriptions, partnerships, events or other services, but the company’s revenue and profitability have not been publicly established.

7. Joy 101 With Hoda Kotb: The 2026 Podcast Expansion

On June 10, 2026, iHeartMedia announced a new podcast partnership with Kotb called Joy 101 with Hoda Kotb. The announcement described the show as an extension of the Joy 101 brand, with new episodes planned weekly. iHeartMedia+1

The launch is an important development in her post-NBC career because it connects her wellness platform with a major podcast publisher.

The first episode featured actress Olivia Munn, according to the iHeartMedia announcement. The series focuses on positivity, presence and purpose in everyday life. iHeartMedia

This does not mean the podcast has already generated a particular amount of income. The partnership’s financial terms have not been publicly disclosed. However, it provides Kotb with another way to develop her brand and reach listeners.

Hoda Kotb’s Career Background and Personal Journey

Kotb was born in Norman, Oklahoma, to Egyptian parents. She studied broadcast journalism at Virginia Tech and began her television career at local stations before moving to NBC News.

Her professional journey included reporting on major national and international stories. She later became a familiar personality on morning television, where her interviews and on-air conversations helped build a connection with viewers.

In 2007, Kotb was diagnosed with breast cancer. She later spoke publicly about her experience and the treatment that followed. Her personal story became part of her memoir and public advocacy work.

She is also a mother to two daughters, Haley Joy and Hope Catherine, whom she adopted in 2017 and 2019. Kotb has spoken about how motherhood influenced her decision to leave the demanding daily schedule of TODAY. CBS News+1

These experiences have shaped her public identity and influenced the subjects she explores in her books, interviews and wellness work.

What Has Hoda Kotb Said About Her Future?

Kotb’s public statements around her departure focused on making more time for her family and exploring a new stage of life. She did not announce that she was retiring from all professional work.

Her subsequent projects demonstrate that distinction. She continues to maintain an official website, promote her books and develop Joy 101. The June 2026 iHeartMedia announcement confirmed that her wellness brand had expanded into a new podcast series. hodakotb.com+1

In September 2026, Parade also reported that Kotb and Maria Shriver had teased a new collaboration. The details of that project had not been fully announced in the report, so its scope and commercial structure should not be assumed. Parade

Her next phase appears to be focused on projects that offer more flexibility than a daily morning television programme. Whether those ventures materially change her net worth will depend on their future performance and financial arrangements.

Why Hoda Kotb’s Net Worth Attracts Attention

Kotb’s wealth is interesting because her career reflects the changing economics of television journalism.

For many years, a prominent morning-show role was one of the most visible positions in broadcast media. A leading anchor could earn a substantial salary while also building a recognizable personal brand.

Kotb used that visibility to develop opportunities beyond television. Her books, radio work, podcasting and wellness projects show how a media personality can extend an audience relationship into different formats.

Her departure also drew attention to the economics of network television. Reports about her salary and NBC contract discussions highlighted how large anchor compensation packages have come under scrutiny as traditional broadcast audiences and business models change. Those reports should be treated as industry reporting, not proof of the exact reason she left.

For readers trying to understand her fortune, the most important point is that her wealth is associated with a long professional career and several different types of media work—not just one salary.

What Happens Next for Hoda Kotb?

As of November 2026, Kotb’s public-facing projects include Joy 101, her official website and the Joy 101 with Hoda Kotb podcast. Her book Jump and Find Joy is also promoted on her website. hodakotb.com+1

Her future income may come from a combination of publishing, podcasting, speaking engagements, business partnerships and wellness-related projects. The exact value of those opportunities is not publicly available.

There is no confirmed new financial disclosure establishing a precise November 2026 net-worth figure. The $60 million estimate remains a third-party valuation and could differ from her actual financial position.

Conclusion: How Much Is Hoda Kotb Worth?

Hoda Kotb’s net worth is estimated at approximately $60 million in 2026, according to Celebrity Net Worth and Parade. Her wealth reflects a career that spans local news, NBC journalism, TODAY, publishing, radio and podcasting.

Her departure from TODAY in January 2025 ended her daily role as a morning-show co-anchor, but it did not mark the end of her professional career. The launch of Joy 101 and its 2026 podcast expansion show how she is developing new projects beyond traditional broadcast television.

The exact value of her assets and investments remains private. Therefore, the $60 million figure should be presented as an estimate rather than a confirmed financial fact.

Frequently Asked Questions About Hoda Kotb Net Worth

1. What is Hoda Kotb net worth in 2026?

Hoda Kotb’s net worth is estimated at approximately $60 million by Celebrity Net Worth and Parade. She has not publicly confirmed the figure, and it is not based on an audited personal financial statement. Celebrity Net Worth+1

2. How much did Hoda Kotb earn on the TODAY show?

Reports said she earned approximately $7 million annually when she became co-anchor in 2018. A later 2024 report from Puck claimed her compensation had risen to more than $20 million annually. NBC did not publicly confirm the exact salary figures. yahoo.com+1

3. Why did Hoda Kotb leave the TODAY show?

Kotb announced in September 2024 that she wanted to spend more time with her daughters and mother as she entered a new stage of life. Her final day as co-anchor was January 10, 2025. apnews.com+1

4. How does Hoda Kotb make money now?

Her current professional activities include Joy 101, podcasting, publishing and other media projects. The exact income she earns from these ventures has not been publicly disclosed. hodakotb.com+1

5. Is Hoda Kotb still working with NBC?

She left her daily co-anchor role in January 2025. Her departure was not presented as the end of her entire media career. Any specific continuing NBC contract or compensation arrangement should be distinguished from her former full-time hosting role.

6. How many books has Hoda Kotb written?

Kotb has written several books, including memoirs, inspirational collections and children’s books. Her publisher biographies list titles such as Where We Belong, I’ve Loved You Since Forever and I Really Needed This Today. Penguin Random House+1

7. What is Joy 101 by Hoda Kotb?

Joy 101 is Kotb’s wellness-focused platform, built around content and experiences related to positivity and personal well-being. In June 2026, iHeartPodcasts announced a podcast series carrying the same brand name. hodakotb.com+1

8. Is Hoda Kotb richer than Savannah Guthrie?

There is no independently verified public comparison of their personal wealth. Online net-worth estimates are unofficial and can use different methods, so they should not be treated as definitive rankings.

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